Does AI recommend you or your
competitor?

New Map changes the answer, and proves it.

See where AI recommends a competitor instead of you, then get a ranked plan, with the content and technical fixes drafted for your team to approve and publish.

From $89 a month per brand.

We measure, fix and place, all in one place.

Every major AI engine, every language, every week. Every answer read.

Discovery presence
3.8%
▲ 1.2% more of the answers
named in 43 of 1,129 answers
Share of voice
2.1%
▲ 0.6% more of the brand mentions
of all brand mentions
Offered as an alternative
6.5%
10 of 155 rival-named answers
Net sentiment · by name
+41%
105 branded answers
Share of voice · category answers
2.1%you
Northwind0.4%
Helix21.1%
Quanta16.3%
Orbit11.6%
Lumen10.9%
Discovery presence
3.8%
▲ 0.7% more of the answers
43 of 1,129 answers
Prompts where you appear
19 / 231
category prompts with ≥1 mention
Avg position when named
#2.4
1 = first brand named
Prompts where you are absent
212
the target list
Discovery presence · week by week
week 1week 7
Share of category answers that name you, one reading a week for 7 weeks.
#9of 21 brands in presence on category questionsHelix, Quanta, Orbit lead
Share of voice · category answers
Northwind0.4%
Helix21.1%
Quanta16.3%
Orbit11.6%
Lumen10.9%
Vector7.8%
Net sentiment · asked by name
+0.41
▲ 0.06
103 rated passages
Net sentiment · elsewhere
+0.12
27 passages
Named when asked by name
98%
health check
Branded prompts tracked
36
105 answers
Tone mix · asked by name
103passages
Very positive 31Positive 40Neutral 22Negative 8Very negative 2

→Discovery presence, share of voice and every engine, on their own denominators

How it works

From invisible to on the map.

  • messaging.pdf
  • investor-deck.pptx
  • docs.northwind.xyz
  • github.com/northwind
  • 0x9a3f… (contract)

What you are now

Questions tracked

300

discovery · comparison · by name

/ 01

Tell us who you are.

  • Drop in docs, decks, site, GitHub, contracts
  • The agents write down what you are now, and what you no longer are
  • The buyer questions you are losing, in every language you sell in
  • The engines' stale story about you becomes a measured target
Visibility · category questions12%

named in answers

Trust · asked about you by name98%

net sentiment +7

traffic from AI engines · Google Analytics connected

/ 02

Measure what matters, separately.

  • Visibility: are you recommended when a buyer who does not know you asks?
  • Trust: what do the engines say when someone checks you by name?
  • Every engine, every answer, every week: sentiment, position and the sources cited
  • Connect Google Analytics to see the traffic AI sends you
Engines1 / 6
yourivals
Competitors2 / 6
yourivals
Sources cited3 / 6
yourivals
Sentiment4 / 6
yourivals
Reddit & YouTube5 / 6
yourivals
AI traffic6 / 6
yourivals

/ 03

See the data from every side.

  • Per engine, so a win on one never hides a miss on another
  • Competitors: who is named instead of you, and on which questions
  • Sources: the pages and threads the engines cite
  • Reddit, YouTube and the registries the engines trust
Plan
Draft
Verify
Deliver
  • schema.jsonlddelivered
  • answer-library/… .mddelivered
  • security-evidence-hub.mddelivered
  • outreach-brief.mddelivered
  • llms.txtdelivered

/ 04

Your agents turn the plan into deliverables.

  • The account manager ranks the gaps into a plan you approve or skip
  • Approve a move and the draft lands in minutes, copy-ready: pages, corrections, briefs
  • Every draft checked against your data before you see it
  • What moved: each piece measured on the questions it targets
PR
ForbesCoinDeskTechCrunchThe Block
SEO
best DeFi yield 2026X vs Y comparisontop protocols list
Creators
YouTubeRedditTikTokXLinkedIn

/ 05

Put the network to work.

  • Each placement scoped from your data: the outlet, the list, the creator
  • Our people pitch and place; you approve the copy
  • Every placement carries your keywords and the claims to repeat
  • Re-measured the week after: the answer moving, not a vanity mention

lever 01 / 05

Optimise the website

Schema, llms.txt and crawlability, so the engines can read and trust your site.

Named in AI answers

14%

lever 02 / 05

Content & SEO

Rank in the sources the engines actually read and quote.

Named in AI answers

30%

lever 03 / 05

PR & media

Earn citations from the publications the engines trust.

Named in AI answers

47%

lever 04 / 05

Influencers

Creator mentions across the platforms the engines watch.

Named in AI answers

63%

lever 05 / 05

On the map

Compounded authority: recommended first across every major engine.

Named in AI answers

78%

/ 06

Watch your AI visibility compound.

  • Website, content, PR and creators stack
  • Weekly readings show discovery and trust moving
  • Our first client, 10x, went from 7.6% to 10.4% of tracked AI answers in seven weeks (the last week on a wider question set)
  • A placement written to be cited keeps paying

Supercharge your AI visibility with our PR, SEO, and influencer network.

GEO-optimised earned and paid media

Bloomberg
Forbes
BBC
CNBC
The Times
The Telegraph
The Guardian
TechCrunch
VentureBeat
MarketWatch
Nasdaq
Benzinga
CoinDesk
CoinTelegraph
The Block
Decrypt
Blockworks
DLNews
Your brandin the outlets AI cites

GEO-optimised influencer marketing

1M+Total influencers
10Platforms
Nano-MegaAll tiers covered
GlobalCoverage
TikTok300k+
Instagram250k+
YouTube150k+
X100k+
LinkedIn80k+
Facebook120k+
Snapchat60k+
Twitch40k+
Pinterest35k+
Reddit30k+

How we compare

Tools stop at the data. Agencies start after it. New Map does both, from $89.

AI-visibility tools

PR or SEO agency

New Map

Measure

Dashboards, prompts, share of voice.

Coverage and reach, not what AI answers.

Every week, trust and visibility kept apart.

Decide

You read the charts and write the plan.

On a review cadence, from their view of your market.

An account manager that has read every answer ranks the gaps.

Do

The data is the product.

A few pieces a month, at retainer prices.

The pages, fixes and briefs land drafted in minutes.

Distribute

They show the sources; they cannot get you in.

Reach first; citation is rarely the brief.

Press, creators and lists, in a package shaped around your goals and budget.

For agencies

Win clients with free AI visibility reports.

See the agency package
  • 20 free prospect reports a month, in your branding
  • 1 paid report included, with 2 edits through the Account Manager
  • $149 a month, then pay as you go

Pricing

Four plans, one brand each. Custom for more.

Every plan covers one brand in one language; a custom package covers several brands, languages and a bigger programme.

Starter

$89 a month

For a brand that wants to see where it stands in the AI answers and make the first fixes.

  • 50 buyer questions measured every week, 5 competitors on the same questions
  • 4 deliverable credits a month, for example 2 content briefs and 1 answer pages
  • Your account manager: has read every answer, tells you what to fix next and why
  • Technical foundation pack: llms.txt, schema, crawler access, entity footprint
Book a call

Growth

Most brands
$199 a month

For a brand that is not in the AI answers yet and needs to know which questions it is losing, and why.

  • 200 buyer questions measured every week, 10 competitors on the same questions
  • 12 deliverable credits a month, for example 6 content briefs and 3 answer pages
  • Your account manager: has read every answer, tells you what to fix next and why
  • Technical foundation pack: llms.txt, schema, crawler access, entity footprint
Book a call

Authority

$449 a month

For a brand that already surfaces sometimes and wants to become the alternative the engines offer.

  • 450 buyer questions measured every week, 20 competitors on the same questions
  • 30 deliverable credits a month, for example 12 content briefs and 9 answer pages
  • Comparison pages: you against each rival the engines name
  • Technical foundation pack: llms.txt, schema, crawler access, entity footprint
Book a call

Scale

$549 a month

For a brand in a crowded category that wants the most citable work every month.

  • 600 buyer questions measured every week, 25 competitors on the same questions
  • 40 deliverable credits a month, for example 16 content briefs and 12 answer pages
  • Comparison pages: you against each rival the engines name
  • Room for the larger pieces: competitor teardowns, channel strategy, a data story
Book a call

Custom

Built around you

For a company with several brands or languages, more questions than a plan holds, or a bigger programme.

Book a call
  • The data: which AI engines, which markets and languages, how often
  • As many questions as you need, across as many brands
  • As many languages as you need
  • Deliverables: the mix and the volume your team can act on
  • Distribution: PR, creator and placement work through our network
  • Entity footprint work: Wikidata, category registries, Organization schema, and a disclosed Wikipedia draft only where notability is met, quoted per brand

Start with a discovery call

Know where you stand,
then get on the map.

A 30-minute call. We show you where your brand stands in AI answers today, and what it takes to change it.

FAQ

The questions founders ask before they start.

Book a call →
What is New Map?

New Map is an AI visibility platform. It shows a brand how it appears in AI search, in the answers of every major AI engine (ChatGPT, Perplexity, Gemini, Google AI Overviews and Google AI Mode on every plan, plus Claude, Grok, Copilot and DeepSeek as add-ons), and gives an agentic team the data it needs to improve the brand's trust and visibility in those answers. It also has a distribution network that supercharges visibility with PR, SEO placements and influencer marketing, each optimised for AI discovery.

How is that different from SEO?

SEO gets a page ranked in a list of links. AI visibility gets a brand named and cited inside the answer itself, where there is no page two. The engines assemble that answer from the pages they can read, the sources they trust, the threads and videos where people discuss the category, and the records that say who a brand is. SEO is one of those inputs, so New Map does it, but it is not the whole job, and nobody was measuring the output.

What do I get for the subscription?

Three things. The data: every tracked question run weekly on ChatGPT, Perplexity, Gemini, Google AI Overviews and Google AI Mode, with visibility and trust measured separately and every answer stored and readable. The agentic team: an account manager that has read every answer and ranks the plan, with a data analyst, strategy advisor, content strategist, authority builder and distribution router behind it. The deliverables: llms.txt, schema, Answer Library pages, proof pages, Reddit and YouTube plans and outreach briefs, drafted by the agents, verified against your data, and landing in your portal in minutes.

What is the distribution network?

The people who place you where the engines look: PR specialists with a Tier-1 track record, a creator team for disclosed influencer campaigns, and an SEO placement network for the best-of lists and comparison pages the engines read first. Every placement carries your GEO strategy and keywords, so it is written to be cited. Requested from your account manager, scoped from your data: a customised package, with the scope and the price set on a call around your goals and budget.

See the PR network →
Can you guarantee we will show up in ChatGPT?

No, and nobody honest can. AI answers are sampled: the same question gives a different list on different runs, engines and days. What New Map does is raise the probability, measurably, by fixing what the engines can read, publishing the answers they are missing, correcting what they get wrong about you, and earning the citations they lean on. You watch the probability move in the weekly readings.

How fast does it move?

You have a baseline within a week. Site fixes and new answer pages show up as the engines re-crawl, usually within a few weeks. Earned citations and placements compound over months, because each trusted source that names you makes the next answer more likely to. The weekly readings show discovery and trust moving on their own lines, so you see which lever is working.

What does it cost?

Four plans, from $89 a month: Starter $89, Growth $199, Authority $449 and Scale $549, per brand and per language. Several brands, languages or a bigger programme is a custom package, agreed on a call. PR and creator campaigns are customised packages, shaped on a call around your goals and budget. The pricing page has what each plan includes and how we compare to the alternatives.

See pricing and how we compare →