Getting brands
into the answer.

Goal

Break past the "just a casino" narrative and profile real growth and partnerships.

Result

5 Tier-1 placements incl. Bloomberg and VentureBeat; an immediate +81% price impact, trading from $17 up to $364 across the campaign.

Goal

Generate crypto/tech coverage to power a fundraise.

Result

40+ organic publications and all targets hit; the company raised almost $10m in its first months and launched its TRAXX coin ahead of schedule.

Goal

Translate a heavily-crypto narrative into mainstream-media stories.

Result

3 Tier-1 placements (Bloomberg, VentureBeat, Cointelegraph), the brand's first-ever organic Tier-1 coverage.

Goal

Create pre-launch noise, raise the founder's profile, and secure partnerships.

Result

25 stories/releases incl. 7 Tier-1; a sponsorship with La Liga's El Espanyol, growing thought-leadership demand, and a closed seed round.

Goal

Build awareness and position the founder as a thought leader for a seed raise.

Result

3 Tier-1 placements incl. Forbes, top-5% podcast slots, #6 in TechRound's Top 100 (2022), and speaking slots at NFT.NYC and more.

Goal

Build a PR footprint into a capital raise and profile key stakeholders.

Result

7 Tier-1 placements including Gulf News and the Entrepreneur Podcast, establishing credibility going into the raise.

Goal

Drive awareness for a game launch and profile the founder for funding.

Result

7 Tier-1 pieces including a Hackernoon front page held for 24 hours, a top-1% podcast slot, +80% profile interest and +90% brand coverage.

Goal

Run a media campaign around a $100m Series C with Klarna joining.

Result

Coverage across TechCrunch, AltFi, Silicon Canals, Verdict and dozens of blogs, an estimated 25k–50k views.

Goal

Support a global DEX launch and generate ongoing coverage.

Result

140+ placements in under a year, positioning Vertex as the fastest-growing DEX in crypto and the most liquid venue on Arbitrum.

Goal

Build a digital-asset fund manager's brand from scratch.

Result

600+ placements in under two years plus conference speaking slots worldwide, making Valkyrie one of the most-recognized digital asset managers.

Goal

Launch a crypto prime broker and build the brand from scratch.

Result

430+ placements in one year with speaking slots worldwide, making Bequant one of the most-recognized names in the industry.

Goal

Launch a digital-asset hedge fund and generate ongoing coverage.

Result

220+ placements in a year plus dozens of speaking slots, making Arca one of the most-respected crypto asset managers in the world.

Goal

Support a major trading platform's US expansion.

Result

200+ placements for US head Guy Hirsch in nine months, establishing eToro as a most-relied-upon crypto exchange in the US.

Goal

Launch a crypto hedge fund and build the brand from scratch.

Result

90+ placements in under a year plus conference slots worldwide, making BitBull one of the most-recognized crypto hedge funds.

Goal

Take a founder from zero media presence to top-tier thought leader.

Result

5 Tier-1 features (The Guardian, The Times, BBC, Hollywood Reporter and more) and a Forbes 30 Under 30 listing, now a judge with his own column.

Goal

Launch Solana's first meta DEX aggregator into a crowded DeFi market and build the brand around founder Chris Chung.

Result

733 media mentions in the first four months (up 334%), an estimated ~2.3B potential reach, a 162-mention launch-day peak, a HackerNoon op-ed and a CoinDesk TV interview.

Goal

Establish founder Nic Puckrin as a go-to macro and crypto analyst for mainstream and financial media.

Result

Coverage scaled from ~264 mentions in February to 503 in September, with potential reach peaking near 1.8B in a single month and ~$15.1M advertising value equivalency in September alone.

Goal

Build a media footprint for a decentralized cloud infrastructure project through ecosystem and funding milestones.

Result

Coverage grew from ~20 mentions in January to a breakout 209 in May (up 481%), with 160 mentions landing on a single day and potential reach up to ~171M in a month.

Goal

Launch a post-quantum decentralized cybersecurity network and its token with large-scale awareness around a highly technical proposition.

Result

A launch month of 790 mentions (up more than 4,800%), peaking at 301 in a single day; ~735M potential reach in May with net sentiment climbing to +48 in June.

Goal

Build media visibility for a Bitcoin treasury and ETF vehicle with credible coverage and broadcast opportunities.

Result

198 editorial mentions in the first monitoring window with ~253M potential reach and net-positive sentiment, plus continued coverage and broadcast interviews through the summer.

Goal

Introduce a Bitcoin yield and RWA product to global crypto and financial audiences and build international share of voice.

Result

190+ mentions across the documented months (up to 114 in a single period), potential reach up to ~179M, and broad multilingual syndication including 8+ international CoinDesk editions.